Riviera Sales Disappointing According to Detailed Analysis

[YorkshireT]

According to Skier Pete who has done some very detailed analysis and graphs over on the DVC Fan website, Riviera sales are not that good.

Whilst DVC sales are good, what he is saying his analysis shows is that when they stopped selling Copper Creek, Riviera did not pick up the numbers, as all other resorts have done when the older ‘new’ resort sold out.

Instead, people have flocked to buying older ‘sold out’ resorts which have kept the numbers up, but of course, DVD doesn’t make anything like the profit from reselling sold out resorts, so Skier Pete is speculating that DVD will be very disappointed.

He speculates reasons- first is that it wasn’t built and people will be holding off buying until they’ve seen it. He wonders what the next lot of figures will show now it is open. Personally I think he may have got the importance of that wrong, because if there is pent up demand and people have been waiting to see it, then sales figures when it opens are bound to be very strong. It’s also just had masses of publicity, much of it free in social media and YouTube, as it opened, which will die away. Thus whilst I’m no expert, I wouldn’t put too much emphasis personally on the immediate next set of figures for long term outlook.

He thinks though the resale restrictions are possibly hurting sales.

He says in his analysis, if it continued selling at this rate, it would take 5 years to sell out.

What are your thoughts? My personal thoughts are I would not buy with the resale restrictions- DVC/ DVD was already a huge cash cow, and I’m not prepared to be the fall guy on my resale value so they can try and make even more money. I personally, and this is a matter of taste, not a fan of Riviera at all, but many seem to be. Another issue for me is I think the points per night are just way too high to justify what is on offer.

Reflections I think could be more my cup of tea, and despite saying ‘never again’ a 100-150 add on could one day be considered- but not with those restrictions.